Mobile application development trends to consider in 2018

Staying unique and relevant in this competitive mobile app market can be a challenge due to the deluge of new apps flooding the app stores every day. The Google Play Store sets the number of apps it had at the end of 2017 at 3.5 million, while the Apple Store came in second with 2.1 million. Apps have become a billion-dollar revenue-generating industry for businesses large and small, and there have been many stories of successful businesses starting from a large app. 2018 has seen the evolution of application development towards new frontiers such as artificial intelligence (AI) and the Internet of Things (IoT).

Technology industry giants have focused on these concepts, among other things, at their annual developer conferences. Microsoft began its Build 2018 developer conference in Seattle and Google has just begun its annual Google I / O 2018 conference with both companies emphasizing the most important roles of AI and IoT in their respective ecosystems. Here are some other things that have been announced that set the trend for app development in 2018 and beyond.

Smarter assistants

Developments in AI have paved the way for even smarter voice assistants. It has improved mobile apps such as referral engines, behavioral guidance, and a more personalized social experience.

Google Assistant has become a more advanced AI that can understand context on many levels and have a more human-like conversation with the user. You can now call companies that do not have an online presence and chat with their representatives on behalf of the user to book a reservation or check opening hours on holidays.

Cloud computing

The introduction of cloud computing has expanded the capabilities of applications by improving their storage or computing potential and are no longer tied to the limitations of a smartphone. Apps like Dropbox have been offering cloud storage for both people and businesses for many years and add additional features such as encryption and file or folder sharing.

Mobile and desktop synchronization

Mobile applications are supposed to replace desktop applications, but sometimes the best solution is better integration between applications and desktop operating systems. Windows 10 has announced Timeline that aims to communicate effortlessly with iOS and Android phones to give you a more seamless experience when you switch phones to desktop and vice versa. Allows you to send SMS or email and browse a shared web page from Windows 10.

Internet of things

Internet-Of-Things (IoT) is a term that describes a system of cloud-connected devices to give applications the ability to perform remote operations, automation, and monitoring. There have been many IoT products that were introduced by various manufacturers, including connected cameras and smart devices.


The rising popularity of bitcoin has shed light on the importance of blockchain technology, which is the backbone of cryptocurrency. Blockchain is an open electronic registry that is continuously updated and shared with the Internet community. It shows all transactions that occur with cryptocurrencies like bitcoin so that there is a public record of its movement. Its open nature ensures security against fraud and makes it an attractive option for mobile banking and e-commerce application solutions.